Kentucky Historical Society Digital Media Coordinator

  • 22 Apr 2021 9:56 AM
    Message # 10338764
    Anonymous

    The Kentucky Historical Society (KHS) is offering an exciting opportunity to be a part of its Marketing & Communications team to promote Kentucky’s history and engage the public with KHS through social media and other communications.

    As the agency’s Digital Media Coordinator, you will coordinate online marketing strategies through all digital media outlets, including KHS websites and applications, social media accounts, and other online or digital platforms.  Administration of these accounts includes creating appropriate and original text and/or video content, managing posts and responding to engagements with followers, and managing the institutional image in a cohesive way that achieves KHS marketing goals and strategies.  These goals maintain a focus on interdepartmental collaboration, ensure diverse and inclusive representation of Kentucky’s historical information, and adequately recognize KHS external partnerships and supporters.

    KHS has welcomed more than 1 million visitors since its anchor building, the Thomas D. Clark Center for Kentucky History, opened in 1999 in historic downtown Frankfort. Our mission is to educate and engage the public through Kentucky history in order to meet the challenges of the future. KHS is an affiliate of the Smithsonian Institution and is fully accredited by the American Alliance of Museums.

    Essential Duties and Responsibilities:

    • Collaborate with all KHS departments’ marketing requests while maintaining brand consistency
    • Communicate with both industry professionals and social media influencers to create a strong social network
    • Monitor and measure all web traffic, SEO, and other customer engagement metrics to set specific objectives, create an optimal schedule, and report on benchmark trends or audience preferences.

    Qualifications:

    Education & Experience:

    • Bachelor’s degree in Journalism, Communications, Marketing, Public Relations, Digital Media or other related fields preferred.
    • Proven professional experience in public engagement and content management through various digital and social media platforms
    • Knowledge of SEO, keyword research, and Google Analytics, as well as programs such as Outlook and Microsoft Office for reports, proposals, and presentations
    • Knowledge of Adobe Creative Suite, Canva, Final Cut Pro, Premiere Pro, Audacity, or other media editing software
    • Knowledge of web design, particularly WordPress, and other content management systems
    • Analytical, multitasking, and project management skills
    • Experience with visual communication principles
    • Knowledge of online marketing channels
    • Possess a critical eye and willingness to corroborate accuracy of content

    Communication:

    Exceptional communications skills required. Must demonstrate ability in public speaking, writing, interviews on television and radio, and social media. Must be comfortable interacting with a wide range of audiences, both one-on-one and in groups. The primary focus will be external audiences, but internal communication will also be critical to the success of this position.

    Special Requirements:

    Working knowledge of current events and a broad understanding of Kentucky history, culture, and politics. Interpersonal skills require a positive attitude and flexibility in order to interact with a variety of KHS staff on a daily basis.

    Working Conditions:

    • Must be able to work independently and be agile as this position is about seizing opportunities and responding quickly. This position in constant communication with the Marketing & Communications team regarding current and future opportunities.

    • Must be able to manage multiple projects from concept to completion.
    • Must be willing to work some evenings, weekends, and occasionally travel.

    Find the full position description at https://history.ky.gov/about-the-kentucky-historical-society/careers/

    This is a full-time position located in Frankfort, KY, that reports to the Marketing Communications Administrator. This is an unclassified (non-merit) position pursuant to KRS 18A.115(1)(u).  The annual salary for this position is $30,585.84.  The regular work schedule is Monday through Friday with a 37.5-hour workweek, but the position will require occasional night, weekend, or holiday hours as needed.  Benefits include health and life insurance, optional dental and vision insurance, vacation and sick leave, holiday pay, retirement, and optional deferred compensation plans.


    Interested applicants should submit a cover letter and current resume via email to khshr@ky.gov.  No telephone calls accepted.  The deadline for submissions is Friday, May 14, 2021. Late and incomplete applications will not be considered.

    KHS is an agency of the Tourism, Arts and Heritage Cabinet of the Commonwealth of Kentucky.  KHS does not discriminate on the basis of race, color, religion, sex, national origin, sexual orientation or gender identity, ancestry, age, disability, political affiliation, genetic information, or veteran status in accordance with state and federal laws.


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